When Rhythm hit the rebrand button, we turned it into a full-on drop. The ask? Create a kinetic, high-impact sizzle video to unveil Rhythm 3.0—one that pulsed with swagger, smarts, and a sharpened new identity. This wasn’t just a logo glow-up. It was a vibe shift.
Agency: Rhythm Agency
*My Contributions
Art Direction*
Design*
Concept Development*
Storyboarding & Production*
Social Media Design*
Motion Graphics
We crafted a fast-moving narrative built on bold typography, custom motion design, and punchy visual metaphors—anchored by a confident voice and high-energy pacing.
The launch was supported by teaser clips and visual sneak peeks rolled out across social, building momentum before the full reveal.
Storyboards, rough-cut animations, and music selection were all dialed in to amplify the agency’s new identity.
The finished reel became our creative calling card—shared in client meetings, pitch decks, and on every platform that mattered. Internally, it rallied the crew. Externally, it made one thing clear: Rhythm’s not just keeping pace—we’re setting it.
